”Har ni gjort någon marknadsinsats som gett ENORM effekt på kort tid?”
Jag frågade i Facebookgruppen Svensk E-handel ”Har ni gjort någon marknadsinsats som gett ENORM effekt på kort tid?” där det blev en intressant tråd av kommentarer. Som fortsättning tänkte jag sammanfatta de bästa tipsen ihop med några egna tips i ett blogginlägg, som referens för framtiden.
Här är olika sätt att ”go with a bang”:
Groupon
Ett erbjudande via Groupon kan ge 1000+ kunder på en enda dag, med ett attraktivt erbjudande. De flesta verkar ha fått en commission-based deal med Groupon, vilket låter fair. Letsdeal.se har också bra volym för den svenska marknaden.
PR-kampanj
Av erfarenhet vet jag vad en stark PR-kampanj kan ge. Tusentals besökare, stort intresse, hundratals tweets, Facebookdelnignar etc. Det tråkiga är förstås att det krävs en ganska stark nyhet för att det ska spridas snabbt, bra journalistkontakter och att ens företag måste vara ”nyhetsvärdigt” så det passar in. Konverteringen är sisådär men det ger ökad varumärkeskännedom och viss försäljning.
Få stora bloggare att skriva om ens sajt
Detta fungerar också väldigt bra, t.ex. ger Blondinbella väldigt mycket trafik när man omskrivs av henne. Konverteringen är inte topp men ofta något högre än vanlig PR, framförallt för att det ofta är länkat direkt. Mindre bloggar eller medelstora bloggar är dock svårt att se något större uppsving ifrån, så där är SEO-effekten det viktigaste.
TV+radioreklam
Få marknadskanaler har sådan effekt som de traditionella, breda. Konverteringen är låg, kostnaden hög men intresset såpass stort att det ändå ger en bra effekt. Dessutom ökar CTR och annat på ens vanliga internetmarknadsföring, vilket gör att hela intresset för ens varumärke ökar markant. Men som sagt, DYRT. Radio är dock mycket, mycket billigare än tv och lokal-tv samt lokal-radio behöver inte vara jättedyrt.
Podcastsponsring
Att sponsra Filip & Fredriks podcast mfl ger en relativt bra effekt, särskilt i kombination med bannerannonsering på deras vanliga sajt. Konverteringen ganska låg men trafiken helt okej. Några andra större podcasts man kan sponsra är Alex & Sigges, Hannah & Amandas (dessa två säljs av samma bolag) samt Värvet. Förvänta dig inte massor av nya kunder, men det är ganska smidigt då de själva pratar om ditt varumärke så du slipper producera radioreklamklipp.
Rabatt- och kampanjsajter / appar
Förutom Groupon finns många andra rabatt- eller kampanjsajter. När dessa gör epostutskick, ofta med affiliatedeal, finns god möjlighet att få rejäl effekt. Även appar som Klipster, Rabble eller Wrapp har specialdeals där de gör utskick för speciella kampanjerbjudanden. Klipster i kombination med tv-reklam på TV3, där de promotar ett par stycken Klipstererbjudanden i sina reklamfilmer. Några exempel på rabattsajter är rabatterat.nu och studentkortet.se.
Viral kampanj
Lyckas du att göra något som blir ”viralt”, grattis! Det är dock väldigt svårt.
Partnerskap
Ibland finns möjlighet till väldigt bra partnerskap som ger en stark effekt. Telias partnerskap med Spotify är ett bra exempel.
Prisjämföresesajter
På riktigt, riktigt heta produkter kan du få stark effekt av att vara billigast på en produkt. Då kan prisjämförelsesajter som Prisjakt, Pricerunner och Compricer ge en relativt stark volymtillväxt av kunder under en period.
Bli featured i App Store
Har du en app och blir ”featured” i App Store eller Google Play kan du räkna med åtminstone hundratals nya nedladdningar per dag, ofta tusentals om du är på förstasidan för alla.
Har jag glömt några smarta sätt att få många kunder på kort tid? Kort tid som i 1000 kunder på 1 dag till max 1 månad. Effektiva kanaler, kosta vad de kosta vill, som gör att det säger ”bang” i antalet beställningar. Kommentera!
Hey there! Do you know if they make any plugins to help with SEO? I’m trying to get my blog to rank for some targeted keywords but I’m not seeing very good results. If you know of any please share. Appreciate it!
We’re also a gaggle of volunteers in addition to starting a new structure inside our community. Your web site supplied people with handy facts to operate about. You must have done a notable task along with each of our total local community should be fortunate to you personally.
small clock inserts
Get the top Clock repair parts now in stock around and at great prices.
bright flashlight
Click here for the greatest flashlights for cops currently in stock anywhere and at the best price.
web site
excellent post, very informative. I ponder why the other
experts of this sector do not understand this. You should continue your
writing. I am confident, you’ve a great readers’ base already!
With kids games , girls games , and sports games galore,
there are a lot of on the web games for absolutely everyone.
A corpúsculo causador da ereção nas cobaias foi recolhimento da risco Piper cubeba, além disso conhecida como pimenta-de-java. http://hangajok.co.kr/xe/qna/194208
What’s up everyone, it’s my first pay a quick visit at this web
site, and article is really fruitful in support of me, keep
up posting such articles.
Of these, forty nine are on-campus applications whereas thirteen are
on-line. Seven of those packages offer certificate applications in sports psychology,
17 confer doctorate levels and fifty six confer
masters degrees, 46 of that are on-campus
masters in sports activities psychology packages These applications are in 19
states with California having essentially the most faculties
(12 in all).
Nice post. I learn something totally new and challenging on sites I stumbleupon everyday.
It’s always useful to read articles from other authors and
practice a little something from their sites.
It’s a pity you don’t have a donate button! I’d definitely donate to
this superb blog! I guess for now i’ll settle for bookmarking and adding
your RSS feed to my Google account. I look forward
to brand new updates and will share this site with my
Facebook group. Talk soon! http://laraehadden83945.myblog.de/laraehadden83945/art/8773993/Monster-Trailer-Information-And-Also-Game-Illustrations
wh0cd58908 ZOFRAN
I believe everything posted made a lot of sense. However, think on this, what if you wrote a catchier post title?
I mean, I don’t wish to tell you how to run your website, but suppose
you added something to maybe grab people’s attention? I mean SuperWebb » Blog Archive »
”Har ni gjort någon marknadsinsats som gett ENORM effekt
på kort tid?” is kinda vanilla. You could look at Yahoo’s home page and see how
they create article headlines to grab viewers interested. You might try
adding a video or a pic or two to get people excited about
what you’ve written. Just my opinion, it would make your website
a little bit more interesting.
Las que más agraden a tu pareja: Por último,
tienes la opción de saber por adelantado cuáles son las flores que más agradan a tu pareja, y hacer un ramo específicamente de esas flores.
The function of these games is to link to some facet of organizational performance
and to generate discussions about business enchancment.
If you have any queries like e aadhar record open password, aadhaar
password, aadhar card password, aadhar pdf password, e aadhaar password,
e aadhar password, password to open aadhar card the the answer is below.
Ahhh my Garmin is crаcked, Lizardo?
Si buscas una máquina de fichar económica, y tener
siempre y en todo momento y en toda circunstancia
libre el control de horas de los empleados esta es tu solución, tenemos tu reloj
de fichar. El reconocimiento es igualmente veloz que si se realizara con un código de barras, NIP huellas
digital.
Además de esto, deseamos deciros que un punto que tenemos a nuestro favor
es que todas y cada una de las imágenes con frases de amor así como todas las que puedas emplear para dedicar y que
son al mismo tiempo imágenes variadísimas, están en una alta resolución a fin de que la persona que las reciba no pierda ningún detalle.
Amar es entregar muchas veces la razón al sentimiento y pasear dividido por la otra persona a pesar
de que esta nos corresponda no. Querer, y hacerlo de verdad sin ningún género de interés camuflado y fingido,
significa ser desprendido y noble, y sea como sea el final de nuestro interés historia romántica, el amor nos habrá enseñado una buena lección de
vida, abriéndonos los ojos a nuevas historias y dotándonos
de una experiencia que sin duda será de gran utilidad en el futuro.
You can also adjust the mattress easily utilizing
a multi-directional remolte device that accompany the package.
Human beings spend a tremendous part of their lives sleeping at
night. Many of these reviews have solid and objective justifications
for his or herr claims, whether it’s praises or criticisms.
My site ร้าน ที่นอน เป่า ลม ราคา ถูก
Prohibida la reproducción total parcial de las fotos y
del texto sin la autorización escrita del autor.
May I just say what a relief to find someone that
genuinely knows what they’re discussing on the web.
You certainly realize how to bring an issue to light and make it important.
More people must read this and understand this side of your story.
It’s surprising you aren’t more popular since you certainly have the gift. http://bh-sj.com/index.php/easyblog/blogger/listings/leatharunion038
Comparte estas bellas fotos de amor con frases que seguro le harán sacar una sonrisa y muy seguramente
te regale un beso.
En hemos trabajado para que tu experiencia en el momento de
hallar y hacer el envío de flores que precisas sea
completamente cómoda, simple y fácil.
Así durará considerablemente más tiempo y va a poder colocarla por servirnos
de un ejemplo en su sitio de trabajo.
Aquilatar esse agente é importantíssimo, assim sendo servirá tal como esquema e
também conselheiro a fim de derradeiro da dieta. http://yumeshi.sakura.ne.jp/kog/kog/index.cgi?list=thread
Hey excellent blog! Does running a blog similar to this require a
large amount of work? I’ve virtually no knowledge of
coding but I was hoping to start my own blog in the
near future. Anyway, should you have any ideas or tips for new blog owners please share.
I understand this is off subject but I just had to ask.
Kudos!
Hmm it seems like your site ate my first comment (it was super long)
so I guess I’ll just sum it up what I had written and say,
I’m thoroughly enjoying your blog. I too am an aspiring blog blogger but I’m still new to everything.
Do you have any suggestions for novice blog writers?
I’d really appreciate it.
Quality content is the important to interest the
people to visit the website, that’s what this website is providing.
It’s going to be ending of mine day, however before end I am reading this
wonderful post to increase my experience. http://istinto.altervista.org/index.php/component/k2/itemlist/user/47976
This is extremely attention-grabbing, You’re an excessively specialized writer. We have become a member of your current feed plus crunch with regard to trying to find added of your respective superb publish. In addition, I have discussed your website around my social support systems This is extremely attention-grabbing, You’re an excessively specialized writer. We have become a member of your current feed plus crunch with regard to trying to find added of your respective superb publish. In addition, I have discussed your website around my social support systems
Sommige honden houden van wroeten en graven.
Vietnamese womkan displaying the standard conical hat.
What nice particulars you embrace in thiis article Vinaya.
Option 2) Extending Your Visa Or Performing Border Runs.
Drinking in a Vietnamese bar is a good experience.
Earlier friends haven’t uploaded their images yet.
Mobil film
dining room table
Find the greatest new Woodworking that’s in stock in addition reasonably priced you can get now!
Hurrah, that’s what I was looking for, what a
material! existing here at this weblog, thanks admin of this site.
He presently serves as the Dean of the College
of Visual and Performing Arts at The University of Montana.
you’re in point of fact a good webmaster.
The web site loading pace is amazing. It seems that you
are doing any distinctive trick. Furthermore, The contents are masterpiece.
you’ve done a excellent activity on this topic!
Uncover what is an alternative phrase foor fantastic.
There are voice activated recorders, little cameras, and even GPS
devices out there. This computer software installs discreetly and no matter who is working with the cell phone they
will not detect the cell phone monitoring software installed.
Whichever cell telephone spy plan you decide to become
a member clash of clans triche they will give you a web site handle to visit to download
the program.
There are voice activated recorders, little cameras, and even GPS
devices out there. Taking the computer repair specialist route also
has its ups and downs, but perhaps more advantages than disadvantages.
This IP address then can be mapped to general geolocation data.
my web site generateur en ligne clash of clans (hacksupermechs.com)
The PLA navy has already demonstrated tuis functionality.
I got this web site from my pal who informed me about this web site
and at the moment this time I am visiting this web page
and reading very informative articles or reviews at this place.
You really make it seem really easy with your presentation but I in finding this matter to be
actually one thing that I believe I would never understand.
It kind of feels too complex and extremely large for me.
I am taking a look forward for your subsequent post, I’ll attempt to get the
dangle of it!